About The Brand

Carley Rose The Label is an emerging Australian fashion brand with a focus on ethical and sustainable sourcing and production. Carley Rose is the designer behind the brand and her passion for this kind of approach comes from a love of the earth and sea and all the living plants and creatures they encompass. The idea for the brand sprang from understanding the dire conditions of the current fashion industry and a desire to create a different and better choice for consumers.

Carley Rose The Label fashion has a bohemian vibe and is comfortable, laid-back and unique fashion with a conscience. 


My Story


I'm Carley Rose, an emerging fashion designer based on the Central Coast of NSW Australia. I love working with any type of medium that I can be creative with, from painting and drawing to knitting, felting and embroidery, I've had a go at almost everything. 
Fashion is one thing that I've loved from the start, thanks to my Nanna who would let me play with her fabric scraps while she quilted. I began borrowing her mannequin for extended periods of time, which led me to realise that I didn't have to wear the boring clothes they sold in stores and I could actually make my own! This opened up a whole new world of possibilities for me and I started wearing my own creations.

I became interested in jewellery making when I was about 10 and I would make things for friends and family. I discovered Etsy in 2010 and began my journey of entrepreneurship. The feeling I got from my first sale was unforgettable… someone actually wanted to pay me money for something I’d made with my own two hands? At 17-years-old, where I was making $15 an hour selling pizza, this was unbelievable. 

After school I decided to follow my dream and studied Fashion Design at Raffles College in Sydney. I have recently graduated and my dream is to use my skills and education to create a fully sustainable and ethical fashion label for men and women who care about this beautiful planet we live on. I have a deep passion for looking after our environment, both on land and in the sea. At home I strive to live as green as possible and I want this passion to combine with my love for unique fashion and style to create a wearable brand that is earth conscious.